Critical Discourse Analysis of Language Use in The Hip Hop Songs of August Alsina

Abstract

Abstract: Contemporary music genres are a rich source of information on issue that affect society. August Alsina is reported in www.thefamouspeople.com on January 10th 2018, as a famous recording artist from New Orleans born in 1992, signed to Def Jam Recordings. His songs are true reflection of the society in which he grew up and the challenges faced by youth in his neighborhood. Music is seen here as a tool of expression and education. The hip hop songs of August Alsina address themes that are relevant and of significant influence in the lives of Black America youths. Hip hop music generally appeals to the youth and it can be used as an educational channel as well as a means of raising self-conscience about contemporary issues in society. Music is relevant as a trend among the youths and they can easily relate with it. This study is a critical exploration of language use in five purposively selected songs that have common themes running across. Five songs were purposively selected from the website www.azlyrics.com (last accessed on 17th September 2019) and exposed to critical discourse analysis to identify the common themes that run through August Alsina’s popular songs. Common themes include alcoholism and substance abuse, crime, materialism, prostitution, religion, and unemployment. These can be helpful in studying the issues in the society and through these we become more aware of our societies. Keywords: hip hop, music, discourse, themes.